Give your employees a more supported parenthood

Parentswarm is the first open marketplace using AI to connect parents to experts and resources for support throughout the journey from conception through the school-aged years.

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Improve employee retention

Caregiving struggles negatively affect employees' performance. Increased perinatal care can mitigate that effect.

Employees are starting to view care-related benefits as a top priority for attraction and retention.

Be a benefits leader

Join the growing number of employers who are leading the charge for parent benefits.

Show your parents that you see them

Parents aren’t feeling supported in the workplace. Your partnership with Parentswarm shows you see them.

Bring Parentswarm to your workforce today

Make a difference

Help us bring Parentswarm to more communities!

If you find value in our resources, take a moment to fill out this letter to inform your community leaders.

Let us know that you’ve done so by emailing us at partnerships@parentswarm.com, and we’ll send you a special thank-you gift as a Parentswarm Brand Ambassador!

Frequently asked questions

What is Parentswarm?
Parentswarm is an AI-powered digital health platform that makes it easy for parents to connect with trained experts, creators, companies, brands, and events for tailored guidance and support on topics throughout every stage of parenting. Our Insider Membership for Parents is designed for employers like you, looking to help the families at your company seamlessly connect with hundreds of specialists and niche problem-solving brands for in-person and tele-support services and products that range from 1-on-1 coaching calls to learning webinars, support groups and more.
Who are the experts and brands listed on Parentswarm?
Our 24/7 digital concierge recommends resources from a database of hundreds of Parentswarm-approved experts and companies including trained parenting specialists, life coaches, doulas, sleep consultants, lactation and nutrition counselors, wellness coaches, and more, as well as non-profit organizations, ParentTech startups, and established companies/brands that provide resources to uplift families. The suppliers in Parentswarm’s database work to solve problems in topics ranging from navigating fertility, surrogacy, and adoption all the way through topics relevant to parents of teens, such as social media health and preparing your high-schooler for college.
How does this actually work?
Parentswarm partners with employers and benefits brokers like you to offer Parentswarm’s Insider Parent Membership as a benefit to support the parents in your workforce, municipality, or health system. Our team works together with you to tailor a plan that suits your employees’ needs–and your budget! We will send you quarterly reports with aggregate, totally anonymized data on utilization rates and the return on your investment, in terms of workers’ satisfaction with our program. We also stay deeply engaged with your workforce, offering workshops and participating in your wellness and benefits programming throughout the year, if that is of interest to you.
Why Parentswarm?
Amid the “Great Resignation” and the war for talent in the workforce today, companies are increasingly aware of the need to support the parents in their workforce and communities, to prevent burnout, and to promote work-life balance, and there are lots of great choices out there for ways to do just that. So why Parentswarm? First, our open marketplace of suppliers helps us recruit a diverse network of parenting professionals and companies working on flexible schedules across the globe; for example, rather than just a handful of “generalists” on our staff from each expert category, we can connect parents with dozens of suppliers and specialists within each specialization–each of whom is able to “go niche” with specialized expertise on a vast variety of parenting challenges and concerns. It also means that we have experts available 24/7, covering multiple time zones, schedule-able within the hour in many cases, and covering diverse languages and affinity groups. And rather than managing hundreds of partnerships with niche family/care vendors as a company yourself, partner with Parentswarm, and we unlock your employees’ ability to spend Parentswarm Points with hundreds of talented, highly-qualified experts and companies.

Next, you’ll be working with a company that’s pioneering the future of more supported parenthood online. Our AI-powered digital concierge “flips the script” for parents seeking support. Rather than sifting through pages upon pages of possible experts and companies on whom to rely, Parentswarm parents can just answer a few simple questions on our portal (24/7/365) and be instantly matched with 3+ recommendations of experts, learning events, or companies that are ready to help them find a “path forward,” no matter what challenge they’re facing.

Finally, Parentswarm understands that rolling out a new program or benefit can be an exciting but daunting challenge, and we are fully committed to helping you introduce Parentswarm in a buzzworthy, enthusiasm-generating way, by leading demos for your team members and workshops on topics relevant to working parents, not just during open enrollment but throughout the year. And we’ve made it affordable for you, with flexible options to fit your budget!
Sounds great–what do I do now?
Schedule a 30-minute discovery call with our team so that we can understand your challenges, show you the platform in action, share data about our success rates with other companies, and consult with you about the subscription tier that feels right for your organization. This meeting is truly for customer research–it’s not a sales pitch! After our conversation, if the fit feels right, (or if you’re already keen to get the ball rolling now!) make a copy of this 3-page contract and send it over to us as a signed PDF, and we take over the rollout from there!
Do you offer a free trial?
No need! Once you’ve paid the $99 annual registration fee to establish your organization as a Parentswarm employer partner, it’s free for your employees to get started on the Parentswarm Insider Membership for Parents. Learn how by checking out our full brochure today.